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Our Story

Wendy and LolaArtisan-crafted boots

As the world’s largest retailer of custom cowboy boots, Back at the Ranch offers a lavish selection of hand-tailored, luxurious leathers and exotic skins, embellished by intricately tooled patterns, unique details, vibram soles and the latest colors.

Quality: our only ambition

Established in 1990 in a historic Santa Fe adobe building, our Back at the Ranch showcases made-to-measure footwear from our factory in El Paso, Texas, where skilled artisans endowed by traditions passed down through generations unite heritage and high fashion. These experts employ tools specific to their craft, many of which are handmade, to produce boots of legendary excellence and modern savvy.

Your aesthetic, your style, your choice

Our materials include supple leathers, exotic skins, delicate flower inlays, and personalized motifs, delivering to you distinctive, iconic cowboy boots and internationally celebrated Western chic. Because everything is made by hand, you can also consult with us to create your own signature design.

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