From a historical adobe store in Santa Fe, New Mexico, BACK AT THE RANCH, established in 1990, has breathed new life into the ultimate symbol of Americana: the handmade cowboy boot. Using bold colors, the finest exotic leathers and a fresh take on traditional design, the company creates one-of-a-kind boots that have proven a hit with music stars, A-list actors, politicians, and style-conscious people from around the globe. As one of the world's last remaining makers of handcrafted cowboy boots, BACK AT THE RANCH also offers customers the chance to personalize its distinctive luxury products with their own designs,
"Before I launched my store in 1990, I realized that, aesthetically, the cowboy boot industry was stuck in the 1950s," says owner Wendy Henry. "It desperately needed fashion-forward ideas about colors and designs to complement its renowned craftsmanship, so I set about making some of the best handmade cowboy boots ever produced."
Drawing on her experiences in New York's fashion industry, she has added a feminine touch to this male-dominated domain. By combining durable quality with style, Wendy creates cowboy boots that are a true expression of their owner's individuality— whether customers choose one of the 700 handmade pairs stocked at BACK AT THE RANCH's charming store, or a bespoke pair of boots with their own distinct design or color scheme.